Choosing the Right Print on Demand Platform for Your Business

print on demand

Starting a print on demand business involves making decisions when selecting the right platform. With options to choose from, it can feel overwhelming to find the fit for your needs. In this article, we will delve into factors to consider and share insights on identifying the ideal print on demand platform for your business.

So, whether you are contemplating Gelato vs. Gotten, Printify vs. Gooten, or Gelato vs. Printify, this guide will help you make informed decisions.

Understanding Print on Demand

Print on demand (POD) is a business model that empowers entrepreneurs to sell designed products without the burden of inventory or upfront expenses. When a customer makes a purchase, the product is shipped directly from a printing vendor to their doorstep. This streamlined approach simplifies and minimizes financial risks, making it an appealing choice for startups and small businesses.

Factors to Consider Before Selecting a POD Platform

  1. Product Variety
    When assessing POD platforms, take stock of their product range. Some platforms focus on items like t-shirts or mugs, while others offer a selection of products, including hoodies, tote bags, phone cases, and more. It’s essential to ensure that your chosen platform aligns with your desired product offerings to effectively cater to your target audience.
  2. Quality and Print Choices
    The quality of printed items is crucial for keeping customers satisfied and maintaining a brand image. Seek out platforms that offer notch printing services and customization options like printing methods (such as screen printing and direct-to-garment sublimation), fabric selections (for clothing), or material variations (for other products). This allows you to provide items that match your customer’s preferences.
  3. Integration with Online Stores
    For operations and increased sales chances, check if a print on demand platform integrates with popular online store platforms like Shopify or WooCommerce. Integration allows for automated order processing, inventory management, syncing product listings across channels, and centralized order tracking—enhancing the overall selling process.
  4. Pricing Strategy
    Each print on demand platform comes with its own pricing system. When comparing choices, take into account the cost per item, transaction fees, and any membership or subscription costs involved. Also, factor in shipping expenses. Understanding these specifics is crucial for determining profit margins and ensuring the platform fits within your budget constraints.
  5. User-friendly Platform
    Running a print on demand business involves managing your store, creating products, monitoring orders, and more. Hence, selecting a platform with an easy-to-use interface that simplifies these tasks is crucial. Use trial periods or demonstrations provided by platforms to assess their user-friendliness before reaching a decision.
  6. Printer Supplier Network
    Before finalizing your choice of a print on demand platform, examine the suppliers they collaborate with. It’s essential to verify that they partner with printing companies that consistently deliver high-quality results within production timelines. A robust supplier network is key to ensuring order fulfillment for your customer base.

Leading Print on Demand Platforms in the Field

When considering the top print-on-demand (POD) platforms, Gelato, Printify, and Gooten stand out due to their unique services and global reach. Here’s what makes each platform noteworthy:

  • Gelato operates in over 30 countries, supporting local production to reduce carbon footprints. Their eco-friendly approach supports sustainability and ensures faster delivery to customers. Gelato offers various products, from posters to apparel, all customizable to reflect the creator’s vision.
  • Printify simplifies the POD process with its user-friendly interface and extensive network of printing partners. This diversity allows users to choose the printing location closest to their customer base, optimizing shipping times and costs.
  • Gooten is known for its robust automation tools that integrate seamlessly with popular e-commerce platforms like Shopify. This integration makes managing a store effortless, allowing creators more time to focus on design and marketing.

Whether it is Gelato vs. Gooten, Gelato vs. Printify, or Gooten vs. Printify, each platform brings its strengths to the table, making them leaders in a market that thrives on creativity and customer satisfaction.


When venturing into the print on demand industry, it’s essential to evaluate the factors discussed in this guest post before selecting a platform. Conducting research will enable you to pinpoint the one that best aligns with your product range, fits your budget, and seamlessly integrates with your existing e-commerce infrastructure. By choosing the print on demand platform, you can concentrate on creating captivating designs, establishing your brand identity, and meeting customer demands without the hassle of managing inventory or fulfilling orders.

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Julie Gallaher

Sacramento is my town! During my 25 year+ career in marketing & advertising, I've worked with over a thousand local Sacramento businesses. I'm happy to share my favorites with you.


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